<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
  <!-- Homepage -->
  <url>
    <loc>https://disruptive.co.nz/</loc>
    <lastmod>2026-06-19</lastmod>
    <changefreq>weekly</changefreq>
    <priority>1.0</priority>
  </url>

  <!-- Main Pages -->
  <url>
    <loc>https://disruptive.co.nz/about</loc>
    <lastmod>2026-05-19</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
  </url>

  <url>
    <loc>https://disruptive.co.nz/contact</loc>
    <lastmod>2026-05-18</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.8</priority>
  </url>

  <!-- News Section -->
  <url>
    <loc>https://disruptive.co.nz/news</loc>
    <lastmod>2026-06-19</lastmod>
    <changefreq>daily</changefreq>
    <priority>0.9</priority>
  </url>

  <url>
    <loc>https://disruptive.co.nz/news/seo-myths-2026/</loc>
    <lastmod>2026-06-18</lastmod>
    <changefreq>never</changefreq>
    <priority>0.8</priority>
  </url>

  <url>
    <loc>https://disruptive.co.nz/news/nz-small-business-productivity-gap/</loc>
    <lastmod>2026-06-18</lastmod>
    <changefreq>never</changefreq>
    <priority>0.8</priority>
  </url>

  <url>
    <loc>https://disruptive.co.nz/news/google-ranking-volatility-june-2026/</loc>
    <lastmod>2026-06-17</lastmod>
    <changefreq>never</changefreq>
    <priority>0.8</priority>
  </url>

  <url>
    <loc>https://disruptive.co.nz/news/marketing-automation-2026/</loc>
    <lastmod>2026-06-16</lastmod>
    <changefreq>never</changefreq>
    <priority>0.8</priority>
  </url>

  <!-- Services Hub -->
  <url>
    <loc>https://disruptive.co.nz/services</loc>
    <lastmod>2026-05-17</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.95</priority>
  </url>

  <!-- SEO Service -->
  <url>
    <loc>https://disruptive.co.nz/services/seo</loc>
    <lastmod>2026-05-17</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
  </url>

  <!-- SEM Service -->
  <url>
    <loc>https://disruptive.co.nz/services/sem</loc>
    <lastmod>2026-05-17</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
  </url>

  <!-- Social Media Service -->
  <url>
    <loc>https://disruptive.co.nz/services/social</loc>
    <lastmod>2026-05-17</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
  </url>

  <!-- GEO Service -->
  <url>
    <loc>https://disruptive.co.nz/services/geo</loc>
    <lastmod>2026-05-17</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
  </url>

  <!-- Business Intelligence Service -->
  <url>
    <loc>https://disruptive.co.nz/services/bi</loc>
    <lastmod>2026-05-17</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
  </url>

  <!-- Marketing Intelligence Service -->
  <url>
    <loc>https://disruptive.co.nz/services/marketing-intelligence</loc>
    <lastmod>2026-05-17</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
  </url>

  <!-- Digital Strategy Service -->
  <url>
    <loc>https://disruptive.co.nz/services/digital-strategy</loc>
    <lastmod>2026-05-17</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
  </url>
</urlset>
